Brand Vantage is an outsourcing company based in Bangalore with a singular focus: to provide back-end and fulfillment ...

From title sponsorships and hydration partnerships to data-driven runner engagement and community-building initiatives, ...

Figure Media has launched its Generative Engine Optimization (GEO) service, enabling brands to gain visibility in AI-generated search results ...

Cyprus Airports continue to demonstrate strong and sustained passenger growth, driven by a balanced mix of established and emerging routes that reinforce the island’s position as a leading leisure ...

Ottawa residents and out-of-town travellers may have puzzled recently over a wave of ads in the downtown from a company ...

Believe it or not, car oil change service company Valvoline is in the midst of a fascinating retail marketing transformation.

Marketing encompasses broad strategies to understand and meet customer needs through various channels. Advertising focuses on paid promotions targeting specific audiences through third-party media.

The latest trends in software development from the Computer Weekly Application Developer Network. SitecoreAI is a composable SaaS platform featuring the company’s Agentic Studio toolset with ...

Data analytics company Circana has completed its acquisition of Nielsen’s Marketing Mix Modeling (MMM) business, the company announced. Financial terms were not disclosed. The unit will be integrated ...

Ironmark, a leading provider of integrated marketing solutions, announced its acquisition of American Marketing & Mailing Services (AMMS), a Tampa-based marketing technology company known for its ...