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Scientists have found that keratin, the protein in hair and skin, can repair and protect tooth enamel. The material forms a mineralized layer that halts decay and restores strength, outperforming ...

hello, the oral and personal care brand known for thoughtfully-designed products, announced the launch of its latest ...

PROCTER & Gamble (P&G) has begun rolling out new packaging and marketing for Crest children’s toothpaste under an agreement with Texas Attorney General Ken Paxton, after he expressed concern that ...

Procter & Gamble (P&G), the company behind Crest toothpaste, has agreed to alter the packaging and advertising of its children’s products after an agreement with Texas Attorney General Ken Paxton.

Erewhon has had some exciting celeb collabs, from Hailey Bieber to Sabrina Carpenter. But the grocery store’s latest drop is a little more surprising. It partnered with oral care brand Boka, and the ...

Erewhon is keeping things fresh. The high-end organic grocer, beloved by the stars, is famed for its exorbitantly priced eats and smoothies. A-list celebrities such as Hailey Bieber, Sabrina Carpenter ...

The minty new smoothie might be better than it sounds. Nicolette is a lifestyle writer based in Brooklyn, NY. Enthusiastic and ambitious, she's excited to tackle any story — from beauty trends to hard ...

If you’ve scrolled through TikTok lately, you’ve probably seen people swearing by sleek black tubes promising whiter, brighter teeth with the help of activated charcoal. But does toothpaste with ...

Colgate-Palmolive will introduce new packaging and marketing for its toothpaste products, after Texas Attorney General Ken Paxton expressed concern that its marketing of fluoride could harm parents ...