The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO ...

Lucky for us Star Wars fans, the new Smart Play sets debut with a Star Wars theme. The three builds launch the first two days ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

"Memories of the thrilling Battle of Hoth scenes come flooding back with this LEGO® Star Wars™ AT-AT Driver Helmet buildable model kit for adults (75429). Take time out to enjoy a complex, hands-on ...

Here's a list of all eight brand-new Star Wars Lego sets as well as the massive UCS Death Star, which is no longer exclusive to the Lego Store. The AT-AT Walker and Venator-Class Attack Cruiser are ...

Lego will soon release the first wave of its new interactive SMART Play sets, starting with three Star Wars sets that launch ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

If you’re a LEGO lover, Star Wars collector, or just someone looking for an epic gift, Walmart just dropped a deal that’s hard to ignore. For a limited time, the LEGO Star Wars R2-D2 Brick Built Droid ...