"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." After rounding up honest reviews and before-and-after photos from each of the editors who tested, it’s ...

Color Wow continues to pop up on social feeds thanks to its impressive hair transformations. With more than 40 years of experience in the haircare industry, the brand’s founder, Gail Federici, has ...

Shoppers Say: "Wow for wow! This product increases the volume of my thin hair like magic. Very easy to use. Love it!!" Whether you're covering grown-out roots, adding fullness to your hair, or filling ...

Sell Out Risk: Color Wow Dream Coat Supernatural Spray, $20 (originally $28) Color Wow Dream Coat Supernatural Spray Anti-Frizz Treatment Color Wow Dream Coat Supernatural Spray is an unbelievable ...

Forbes contributors publish independent expert analyses and insights. Celia Shatzman writes about fashion, beauty and grooming. “I said, ‘that is so not me,’ but I thought his hair dynasty idea was ...

Amazon’s Cyber weekend sales have been serving up some serious beauty deals (including a deal that sees the Dyson airwrap crash to its lowest-ever price). But if there’s one thing I like to do during ...