Virtual fitting rooms, augmented reality applications, product information displayed via iPads -- there is no doubt that the traditional high-street retail experience is changing and the trend for ...

Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

One of the most important things you can do with your company’s website is make it user-friendly for your customers. Augmented reality (AR) is an innovative way to enhance user experience by creating ...

United Rentals, Inc. (NYSE: URI), the world’s largest equipment rental company, today announced the launch of two new features in its suite of digital tools: Smart Suggestions and Equipment Fit ...

Innovative organizations are finding ways to make augmented and virtual reality a more efficient, and even more practical, way to interact with technologies and tools, including letting people learn ...

Breakthroughs, discoveries, and DIY tips sent six days a week. Terms of Service and Privacy Policy. Virtual reality and augmented reality are two closely-related ...

The post Toyota HiLux accessories revealed with interactive website and augmented reality app appeared first on Drive.

New features simplify equipment rental decisions and boost jobsite productivity STAMFORD, Conn.--(BUSINESS WIRE)-- United Rentals, Inc. (URI), the world’s largest equipment rental company, today ...