Following the success of TikTok and Instagram Reels, Disney announced that it’s bringing short-form video content to Disney+ ...
A recent meta-analysis concerning short-form video, mental health, and attention spawned a lot of tech panic. Did critics ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...
These apps feel lively and intimate, offering quick routes to humour, trends and connection, yet their design encourages long ...
Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their ...
“Can we balance public good with our bottom line? Or are we consigning ourselves to adopting the playbook written by companies optimizing for advertising revenue and user addiction?” The industry is ...
Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes ...
Streaming has been an integral part of people's everyday lives, but Instagram stays with its brand and its latest offers of short-form videos on its social media, centering on its vertical format, ...
Those of you who follow my AI articles know how much I enjoy finding innovative AI founders solving complex Artificial Intelligence (AI) use cases that are simplifying routine tasks to make humans ...
Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...
As more and more travelers turn to short-form content for trip discovery and inspiration, the stage is set for destination marketing organizations (DMOs) to fully embrace this popular format as the ...