If 2019 was the Year of the Pig in the Chinese Zodiac, it was also the Year of the VSCO Girl in U.S. retail. The first subset of Gen Z to demonstrate its spending power, the VSCO girl trend is giving ...

Okay, so you’ve probably been hearing about VSCO girls — and wondering what this means and if you need to start using the term in everyday conversations. Truth: I had heard about it a few times, knew ...

No, that's not a keyboard smash. Nor is it a spell-check or editing fail. That's the way VSCO girls express their excitement. And I don't understand it any more than you do. If anyone had a hot girl ...

When I first heard the phrase “VSCO girl” from a neighbor over the summer, I had to ask her to repeat it several times, then insisted she spell it out because I simply didn’t understand what the heck ...