In my recent book, Theories of Social Innovation, I propose different approaches to conceptualizing and understanding social innovation to move beyond futile efforts to agree on a single definition, ...

Social identity theory explains how people's behavior is influenced by their group identities and intergroup relationships. It has been applied in a variety of fields but has not yet been fully ...

In response to Maccoby's and Hinde's thoughtful commentaries, we highlight points of concurrence and disagreement. In particular, we note that mating and reproduction are affected by many factors ...

Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Support SSIR’s coverage of cross-sector solutions to global challenges. Help us further the reach of innovative ideas. Donate today. 1 G. Albert Ruesga, “Philanthropy’s Albatross: Debunking Theories ...

The basis of social learning theory is simple: People learn by watching other people. We can learn from anyone—teachers, parents, siblings, peers, co-workers, YouTube influencers, athletes, and even ...