Lay's is kicking off 2026 by releasing its Do Us a Flavor competition-winning combination: Bacon Grilled Cheese.
Lay’s potato chips is changing its big yellow bags to remind people that potato chips come from, what else, but potatoes. The company announced last week that it is launching “the largest brand ...
Lay’s is revamping its branding after 42% of consumers didn’t realize their potato chips were made from “real, farm-grown potatoes.” Parent company PepsiCo recently announced “the largest brand ...
WASHINGTON — Lay's is undergoing a makeover as the company moves toward showcasing its potatoes. PepsiCo announced that Lay's would undergo the largest brand redesign in Lay's 100-year history. The ...
Lay’s “enters a new era” with a brand and packaging refresh designed to reach snackers worldwide that spotlights quality, ingredient origin and agricultural partnerships. The refresh is driven by ...
Lay’s potato chips are receiving a big rebrand that makes it clear that the popular snack food is made from potatoes. That might seem silly, until you realize that according to the chip maker, nearly ...
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Lay's Rebrands After Shoppers Didn't Realize Chips Were Made From Real Potatoes, Insiders Say
The biggest snack brand in the world just made a shocking discovery about its own customers. After nearly a century of selling potato chips, Lay's found out that almost half of their shoppers had no ...
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Lay's updates its branding after customers didn't realize the chips used real potatoes, insiders reveal
You'd think after nearly a century that people would know what's inside that iconic yellow bag. Turns out, a staggering number of consumers had no clue their favorite snack started as an actual ...
PepsiCo's Lay's has become the latest in a series of household names that are redesigning their brand with a more modern edge. PepsiCo announced the "largest brand redesign in Lay’s nearly 100-year ...
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