With October officially upon us and with Halloween just a few weeks away, everyone is looking to get into the spooky spirit. Whether we’re watching our favorite seasonal horror movies or enjoying TV ...

Horror tie-in commercials should really be something that happens all year, instead of the usual merchandising bombardment that hits us every October. Scary action figures and sugar-coated, ...

A successful advertisement grabs viewers’ attention immediately. Whether it’s for makeup, a fast food restaurant or a new car, the goal is to make sure that consumers remember and seek out your ...