Walmart's private label, Great Value, offers affordable, off-brand alternatives in the grocery aisle and beyond, but someone ...

Private label products are gaining consumer trust, with 59% of U.S. shoppers saying they trust store brands — especially when endorsed by retailers they already depend on, according to a 2025 ...

Three decades later, Costco's hallmark brand is worth over $80 billion. Costco's private label brand, Kirkland Signature, which accounts for one-third of the retailer's annual revenue, is celebrating ...

ALDI proves that you don’t need a big brand name to get great taste. Here are 11 grocery items that deliver quality without ...

BENTONVILLE, ARK. —Walmart US is eliminating synthetic dyes and 30 other ingredients, including preservatives, artificial sweeteners and fat substitutes, from its private label products. The brands ...

Unified brand brings together Amazon (AMZN) Fresh and Happy Belly customer favorites and new offerings "With Amazon Grocery, we're simplifying how customers discover and shop our extensive private ...

Amazon is launching a new private label brand, Amazon Grocery, that will bring together products from its Amazon Fresh and Happy Belly brands. Amazon Grocery will include over 1,000 groceries that ...

Aldi customers have always turned to the grocery chain for its private label brands. Soon, it will make it easier for customers to locate products that are produced by Aldi on store shelves. In a move ...

Despar Italia has reported private-label sales of €1.1 billion for 2025, representing a 4.6% year-on-year increase.