Albeit from a far smaller base, the growth of podcast advertising – up 26% YOY in 2022 to $1.8 billion – is outpacing the total online ad market, according to the IAB. Podcast ad revenue is set to hit ...

Amaze Media Labs has introduced Trailergram, a new ad product designed to help podcasters acquire and keep a dedicated audience. Utilizing AI targeting, Trailergram displays podcast ads on ...

Podcast advertising continued its rapid expansion in Q4 2024, with total ad spend rising 19% year-over-year, according to Magellan AI’s Podcast Advertising Benchmark Report. The study, which analyzed ...

Podcasts aren’t going anywhere. The audio-first entertainment format is now attracting a wider swath of users than it ever has, while spreading across a mix of media channels. In 2021, 82 million ...

The podcast market looks very different across the pond. Performance marketing comprises more than half of the $1.8 billion US podcast advertising industry (projected to hit $2.3 billion this year).

Podcast advertising is on track to reach $2 billion this year and $2.6 billion by 2026. But 2023 was sluggish, judging by the U.S. Podcast Advertising Revenue Study, from the Interactive Advertising ...

A new survey from podcast ad agency Oxford Road finds a lack of clear measurement metrics across audio and video platforms is giving advertisers pause. By Caitlin Huston Business Writer While video ...

That's when I discovered AntennaPod, an open-source podcasting app that features no on-screen ads, is incredibly simple to ...

Podcast studios will go out of business unless they reevaluate programmatic advertiser rates. According to Libsyn’s podcast advertising rates report from July, podcasts received an average CPM, or ...

Podcast expert Ginni Saraswati-Cook explains why AI alone won't build your audience—and shares the three pillars of a ...

According to a May 2025 report by Podnews, 90% of all podcasts stop publishing after episode three. That's called podfade.