Marketers are largely in the dark about how Meta's upcoming content-moderation changes -- “Community Notes” -- will affect advertisements on the tech giant's family of social-media platforms. However, ...

Wanna say something absurd on Facebook without anyone to tell your audience it's wrong? Make it a paid ad, I guess. Meta's decision to move towards Community Notes, a decision that copies Elon Musk's ...

Former President Donald Trump’s official X account posted paid ads on Monday ahead of the former president’s sit-down with the platform’s owner Elon Musk. Trump’s ads appeared on the platform in users ...

Search engine optimization (SEO) and paid ads are often managed independently—split across teams, timelines and key performance indicators (KPIs). But this siloed approach can limit performance.