"Going down the street and getting a 10% or even a 5% bump in compensation, or more autonomy in how they manage their practice, is going to go a long way in making the lateral market more frothy," ...

“The old agency model is broken. Attention is scarce and trust is at an all-time low," said Dan Janes, CEO of Madden Media. "We are uniting our teams to build the agency for this new reality. By ...

Many brands are re-evaluating their relationships with agencies. In a 2024 report, 40% of companies surveyed said they were likely to switch from their primary agency in the next six months. Although ...