When Mercedes-Benz introduced the subcompact A-Class sedan to the U.S. market, it used the new model, the most affordable vehicle in its lineup, to launch Mercedes-Benz User Experience (MBUX) ...

The Automotive AI Agent package from Google is behind a more ‘conversational’ system coming later this year in the new CLA. The Automotive AI Agent package from Google is behind a more ‘conversational ...

Mercedes-Benz is previewing the next generation of its in-car voice control, with the MBUX Virtual Assistant tapping generative AI tech for a more personalized — and even predictive — conversation ...

The automaker’s MBUX voice assistant purports to use large language models to enable more ‘human-like’ interactions. The automaker’s MBUX voice assistant purports to use large language models to ...

Last week at the Consumer Electronics Show in Las Vegas Mercedes unveiled its new MBUX Virtual Assistant and its latest in-vehicle technology, the new MBUX assistant uses generative AI and it comes ...

Mercedes is bringing OpenAI's conversation bot ChatGPT to its cars, integrating the AI model with its MBUX in-car infotainment system that offers a voice control facility, too. The company will soon ...