Media List, available at MediaList.com, today announced the expansion of its searchable journalist database to support custom media list building by industry, geography, and topic. The platform ...
Why relevance — not reach — is the key to building a powerful media contact list How to connect with the right journalists without spending a fortune on PR tools If you want to get featured in the ...
A healthy and engaged list "should" be one of the highest yielding assets in your business... I say "should" because so often lists are left unloved, with no strategy in place to grow them or to keep ...
A newsletter is one of the smartest assets you can build for your business. With all the upheaval in the search results and the fickle nature of social media, you know you need to build your email ...
While current marketing trends seem to be hyper-focused on social media, research shows that good old-fashioned email is still considerably more effective at capturing online leads than popular ...