When the water temps drop, most lures fail—but the jerkbait excels. Learn the specific cadence and "dead-sticking" secrets that turn lethargic winter bass into aggressive strikers.

You rarely get a love tap when you’re fishing a jerkbait. In fact, a jerkbait bite is usually more of an arm-jarring blast. These hard-plastic and wood baitfish imitators have been fooling freshwater ...

Jerkbaits are one of the most effective lures for smallmouth bass all season long, but I’d argue they shine the brightest during the pre-spawn stage of the early season. Their ability to be worked at ...