Everett, WAOn becoming president of Fluke in September 2005, Barbara B. Hulit assumed responsibility for the Fluke Industrial and Fluke Precision Measurement businesses. Hulit came to Fluke from The ...

Successful efforts start by identifying customers’ pain points. Two experts reveal how to implement a successful transformation plan. For insurers, that journey began with utilizing tools to estimate ...

LONDON--(BUSINESS WIRE)--A well-known customer intelligence company, Infiniti Research, has announced the completion of their latest article on target market analysis and strategic planning. The ...

The ecommerce industry is undoubtedly booming in the United States despite predictions that economic uncertainty would hinder consumer spending. In fact, a recent report estimated there were more than ...

Forbes contributors publish independent expert analyses and insights. Exploring Cloud, AI, Big Data and all things Digital Transformation. Using AI to boost sales is not a new idea. In fact, back in ...

Customers are your lifeblood. Many businesses do not support, do not have solid relationships and do not have profitable situations with their customers. This is the reason why companies do not grow, ...

Email teams may be suffering from larger issues affecting their organizations. For one thing, 70% of marketing leaders are struggling to identify and engage audiences across multiple touchpoints, ...

I had the pleasure of hearing Ira Neimark, the former chairman/CEO of Bergdorf Goodman, speak at a Luxury Daily conference last year, the Luxury Retail Summit: Holiday Focus 2013. While Mr. Neimark ...

Too many marketing managers fail to identify their most valuable customers. They are either spending their marketing dollars on the wrong customers or in the wrong channels of communication. Here is a ...

Following hot on the heels of the Covid pandemic, the current cost-of-living crisis is putting increasing pressure on customers and their ability to balance competing financial demands. The StepChange ...

It’s hard to believe that the customer success (CS) function barely existed a few years ago, when today its interest and distinction within SaaS companies and beyond is seen as critical to market ...

The following excerpt is from Nightingale-Conant’s book The Power of Passive Income: Make Money Work For You. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound If you’ve got a ...