Having an effective and catchy TikTok hashtag can easily attract attention from the viewers. It's a symbol that can draw a person's interest in a particular subject on the platform. With that in mind, ...

A few months ago, I did a one-week experimental push to increase Instagram engagement. While I had mixed results, I did learn a few things, which I documented in an article. I alluded to how I use a ...

The following excerpt is from Kim Walsh Phillips’s book Ultimate Guide to Instagram for Business. Buy it now from Amazon | Barnes & Noble | IndieBound You can’t use Instagram for business without the ...

Communicating in the language of hashtags is an annoyingly universal aspect of social media. But if you’re using hashtags on your Instagram posts, tweets, or Facebook status updates, you should make ...

Everyone knows the fastest way for brands to engage customers and prospects is through visual content. With more than 200 million monthly users, Instagram has taken the social media world by storm and ...

The hashtag has become the new "like" -- and that's not a good thing. Just as marketers used to (and some sorry folks still do) obsess over how many Facebook likes they accumulate, many are now ...

When using hashtags, there are several rules to keep in mind: 1. In most cases, using many hashtags decreases interactions. Pinterest and Instagram are the exceptions to this rule. 2. Use local ...

When you're helping a friend plan a wedding, there are seemingly endless chores to do. Some tasks are more fun, like cake tasting or flower shopping, while something like assembling hundreds of party ...