Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.
Future tech skills and in-demand IT skills through 2030 include AI, cybersecurity, cloud, and blockchain, guiding career growth in evolving tech landscapes.
IAA Honours Awards 2026 in New Delhi, March 18-19! Celebrate groundbreaking advertising and marketing tech innovations. See ...
Months after releasing the first installment of new research benchmarking the future of advertising, WPP Media is taking a core component from concept to an operational framework the agency and its ...
A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...
2026 will not be for the faint of heart — or the faint of budget. Technology leaders are about to face a year that’s part roller coaster, part chess match, and part improv comedy. Per Forrester ...
We reveal the final shortlists for 2025’s Ad Tech Personality of the Year and Ad Tech Rising Star awards. Who has made the final cut? Read on to find out those nominated and voted for by your peers… A ...
Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...