“TikTok and app filters are playing a role in the faux freckle popularity,” explains Lisa Aharon, a New York City-based makeup artist. “They are also a fun way of playing with your complexion, ...

With barely there, no-makeup-makeup continuing to reign supreme among beauty’s elite, it was only a matter of time before freckles became a bonafide trend. After all, there’s something about a healthy ...

If you purchase something from our posts, we may earn a small commission. The makeup artist for Heated Rivalry has revealed ...

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