— -- In the kingdom of quirky TV advertising icons, Flo, the Progressive Insurance Girl, is a queen. The retro, saccharin-sweet character is credited by the discount insurer with bolstering four ...

Flo from Progressive insurance has joined the big leagues of advertising icons. A Google search for “Flo from Progressive” yields an astonishing 14.4 million hits, including her own Wikipedia page.

Progressive Insurance’s latest effort has a passionate customer spreading the word about his favorite insurance company. And, he’s doing more than just telling his friends—he’s taking perky insurance ...

In adland, it's been stated so often it's now a truism: America loves Flo, the Progressive insurance pitchwoman played by comedian Stephanie Courtney, and a huge portion of the company's brand equity ...

Of all the first-named doctors who are not real doctors on TV, my favorite is the fictional Dr. Rick, the Progressive Insurance “parent-child coach” who runs groups sessions to “help young homeowners ...

Any cowboy who gets on a bull is taking a risk. So, it’s a nice melding of messages for PBR, the world’s leading bull riding organization, to join forces with a brand that since 1937 has built a ...

MAYFIELD, Ohio - You can expect to see more of Flo, Dr. Rick and other Progressive network personalities in the coming months as the Mayfield-based insurer increases its advertising spending to fuel ...