Ferrari unveiled its 2026 Formula 1 livery on Friday 23 January, as it prepares for the new season with Charles Leclerc and Lewis Hamilton

The big reveal will take place on Friday January 23, 2026, with a scheduled start time of 10.29am UK time. That is 11.29am local time in Maranello, 5.29am on the East Coast of the United States and 2.29am Pacific Time on the West Coast.

Lewis Hamilton gives Ferraris new car its track bow at Fiorano; Car features return to glossy livery with famous red described as more intense; watch F1 2026: Barcelona Shakedown with Ted Kravitz and

Ferrari will reveal their SF-26 for the F1 2026 season on 23 January. One of the most anticipated car launches of the 2026 F1 season takes place on Friday 23 January as Ferrari reveal their SF-26. Here is everything we know about the team’s F1 launch plans, including how you can watch it.

Ferrari's 2026 livery has been unveiled ahead of its shakedown, prompting mixed fan reaction

Off the back of a disastrous season last year, Lewis Hamilton was the first man to drive Ferrari's new SF-26, taking it out on the Fiorano test track amid wet conditions on Friday, with team-mate Charles Leclerc set to have his first run later in the day.

Ferrari have officially unveiled their 2026 F1 car, and it's safe to say that it has received a mixed response from fans on social media. The new design features a prominent white splash on its T-cam and engine cover, a nod to the Ferrari F1 car designs of old.

Gone in the SF-26 is the ground-effects design that marked the most recent era. Instead, Ferrari says it took a clean design approach, with an entirely new aerodynamic philosophy and a tighter integration between car and power unit.