Microsoft's presence in F1 continues, shifting from previous partner, Alpine, to a new relationship further up the grid.

Tenneco is now an official partner of the Cadillac F1 team, signing a multiyear deal to collaborate on several projects.

The strategic reset for CELSIUS marks the end of their deal with Ferrari and enters with an F1 team on a new journey, ...

Ferrari has announced a multi-year partnership with wearable technology company WHOOP ahead of the 2026 Formula 1 season ...

NORTHVILLE, Mich. and FISHERS, Ind. and SILVERSTONE, United Kingdom, Jan. 22, 2026 (GLOBE NEWSWIRE) -- Tenneco LLC, a leading global supplier ...

Ferrari is now taking that a step further, in a new partnership with WHOOP. As announced earlier this week, the human ...

Microsoft has snagged a multi-year agreement with the Mercedes-AMG Petronas F1 Team that will see the team use its cloud and ...

Hyatt Hotels has announced that the World of Hyatt will become the Official Hospitality Partner of the new Audi Revolut F1 ...

NinjaOne®, unifying IT to simplify work, today announced a new multi-year partnership with Audi Revolut F1 Team, who named NinjaOne as the team’s official endpoint management, mobile device management ...

McLaren's negotiations with Puma emerged in April 2025.

Audi Revolut F1 Team announces Nexo as official digital asset partner ahead of 2026 F1 debut through strategic multi-year ...