Learn how creative leaders at this year’s By Design tap into emotion and design to make their work stand out. From heartfelt storytelling to unique, fun strategies, see how they’re transforming their ...

Donald Norman is rightly famous for his work on the psychology of design that encourages the development of products that are human-centered. Less well-known is his valuable work on emotional design ...

In 1990, two psychologists offered the first formulation of a concept they called “emotional intelligence.” In 1995, science writer Daniel Goleman published his best-seller, Emotional Intelligence.

In the contemporary design world, Shuyi Liu and Yachu Feng have showcased how deep emotional intelligence, mindfulness practices, and innovative technology can be integrated into optimized design ...

A single product can seldom satisfy everyone, so it is essential to understand your intended users' actual and latent needs. The product should provide the functionality to fulfill their needs, and it ...

Exploring the gap between emotions customers feel and the experiences brands are designing. If you ask customers why they love a brand, they rarely credit the brand’s great martech stack or AI-enabled ...

In financial services, user experience (UX) design is often focused on clarity, security, and functionality. But an element that is frequently overlooked—and yet crucial—is emotion. People make ...

XPENG aims to combine technology and feeling to give its vehicles a unique identity. Is this paradox possible? Designer Alain ...

Leading London Agency, Synmek, Emphasises Human Emotion in Web and UX Design to Create Effective, Engaging Websites LONDON, UNITED KINGDOM, September 26, 2024 ...