It’s clear that we all want the best return from our direct mail postcards. Important design factors like the right layout and images significantly impact the success of a direct mail marketing ...

When it comes to direct-mail postcard marketing success, which matters more: design or copy? This is a topic worth discussing, as we’ve all seen badly designed postcards with great text and ...

For many businesses, creative design and direct mail execution have traditionally lived in separate worlds. Design teams focus on visuals, branding, and messaging, while marketing or operations teams ...

In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

Creating your own postcards at home is not too difficult. Here is what you need and how to do it.

TAMPA, FL— April 3, 2011—Postcard Services has launched DirectMailManager.com, an industry first marketing concept. This new and complete, software-as-a-service (SaaS) integrated Web-print-mail system ...

Marketing can be a complicated process, and postcard marketing is no different. You can’t just put together a targeted marketing list with the snap of your fingers ...