Our goal is to empower hotels with actionable insights—not just sell them another marketing package”— Ed Kooi, Digital ...

Mirai, the hotel tech specialist focused on boosting direct sales, has launched a new global booking engine designed to transform the customer experience and maximise conversion. This innovative ...

Hotels are experiencing a decline in their direct booking share due to the significant increase in marketing expenditures by OTAs. According to hospitality technology experts, the competition for ...

A new guide from Wunderkind shows how identity marketing helps hotels reclaim direct bookings by converting anonymous visitors into engaged guests, reducing OTA dependence, and boosting revenue.

Sara and Tony Robinson told their 30,000 YouTube followers they wanted to "quit" Airbnb. They won't pull their 22 active properties off Airbnb, but they'll try to increase direct bookings. They named ...

A few weeks ago, I managed to alienate a good many of my preferred suppliers while convincing others that I was, indeed, out of touch with contemporary forms of transactional analysis. I had suggested ...

CEO of Lodgify, a vacation rental software that allows rental owners and managers to easily build and grow their own online booking channel. One of the things vacation homeowners love about the rental ...

With a growing share of hotel bookings made online, many hoteliers are reliant on third-party travel websites for booking volumes, and global visibility. Booking engines, website builders, and ...

For a long time, I defaulted to booking hotels the “right” way: directly through the brand. As someone who plays the points and miles game seriously, it felt almost instinctual. Book direct, earn ...

American reported a $545 million net loss in Q3. Photo Credit: American Airlines American Airlines' new incentive program for small and midsize businesses, AAdvantage Business, applies only to direct ...