Today's marketplace is a crowded space, with products and services facing intense competition for customer attention and spending. Shelves are filled with new and improved products, consumer attention ...

Insurance claims suggest EVs are in different types of lower-speed crashes EVs are more likely to be rear-ended, less likely to have front-end damage Combustion vehicles and EVs are full-loss totaled ...

This article provides an overview of sensory claim substantiation: the types of sensory claims, how to identify the right sensory claim for your product, research design methods, best practices for ...

A home insurance adjuster is responsible for investigating insurance claims. Most adjusters are employed or contracted by insurers and don’t charge policyholders for home visits, but homeowners can ...