The contemporary goth aesthetic has been going strong for decades, and goth makeup has especially piqued the interest of a new generation on TikTok recently. Today’s goth culture draws inspiration ...

What makes someone goth? Learn the origins, core styles like Victorian and industrial, internet-influenced aesthetics, and ...

Much to the joy of my inner angsty teen, soft goth makeup is making a comeback in the beauty scene. A zillennial whose had consecutive emo and goth eras—colored strips in my hair, piercings in ...

It’s not a phase, Mom — soft goth is officially the makeup style of the season. “After seasons of clean beauty, soft goth brings mood and emotion back to makeup,” says celebrity makeup artist ...