Pepsi is making a statement with its upcoming Super Bowl ad by choosing human creativity over artificial intelligence, ...

The complete ad begins with a blindfolded taste test, with a polar bear—which, as you may recall, has long been the mascot of ...

The "Pepsi Challenge" is ready to "poke the bear" during Super Bowl 60. PepsiCo. already teased their commercial set to appear during the upcoming Big Game on Sunday, Feb. 8, between the New England ...

Beverage giant PepsiCo has unveiled its full Pepsi Zero Sugar Super Bowl 60 ad, a one-minute tale of a polar bear who takes ...

The marketer is continuing a revived Pepsi Challenge around its Pepsi Zero Sugar brand, and its big game ad features an icon ...

Christmas advert devotees have been left up in arms after learning that Coca-Cola’s 2024 festive commercial was made using artificial intelligence – and has killed off Santa Claus in the process. The ...

While we already are at the brink of the next great war, is this also the year of the great Soda War? Seems likely as soft drink maker Pepsico took a cheeky dig at rival Coca Cola in its latest Super ...

As Coco-Cola gets blasted for creating an AI Christmas advert for a second year in a row, the boss behind the creative direction has defended the choice. Viewers disturbed by yet another dystopian AI ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

Coca-Cola just revealed three new holiday ads created with generative AI. One for Coke Zero is on its YouTube page, unlisted. The comments below the video are a war zone. People hate the ad. They love ...