We can all remember where we were when we first heard about the iPod, played with a Wii, or scrolled through the endless options of a Coke Freestyle machine. For most of us, the latter was probably at ...

Coca-Cola has come a long way since its first pour. Introduced in a pharmacy selling just nine glasses a day, the soda company has grown to become one of the world's leading drink suppliers serving ...

Have you ever wanted a Tropical Coke, Strawberry Dr. Pepper or Grape Sprite? The Coca-Cola Freestyle machine makes this fantasy a possibility. Customers can purchase a fountain drink at any restaurant ...

In one of its first corporate, nationwide marketing efforts for its new Freestyle vending machine, Coca-Cola has released an app offering an interactive replication of the real-world Freestyle ...

While not strictly marketing-related, Coke's integration of contactless technology into its self-service soda fountains shows how mobile innovation is playing a role for brands as they look to address ...

Coca Cola Freestyle custom beverage machine in a Five Guys restaurant - PJ McDonnell/Shutterstock Who among us hasn't gotten overwhelmed in the presence of a Coca-Cola Freestyle machine? It's one of ...

Nicolette is a lifestyle writer based in Brooklyn, NY. Enthusiastic and ambitious, she's excited to tackle any story — from beauty trends to hard-hitting breaking news, Nicolette brings integrity + ...

After bringing you the back story of how Coke’s Freestyle fountain was invented, we’ve finally gotten a peek at its inner workings, care of CNBC’s upcoming special The Real Story Behind The Real Thing ...

Who among us hasn't gotten overwhelmed in the presence of a Coca-Cola Freestyle machine? It's one of the best ways to drink a Coca-Cola, served by a benevolent robot dispensing sugary affection that ...