Streamlining the management of campaigns saves time and increases agility, but it's unlikely any one solution will fit all your needs. Campaign management software helps you automate the manual tasks ...

Marketing campaigns can be a hassle to organize and track, especially with the overwhelming amount of content in both digital and traditional media. Meet MarketWide, a user-friendly campaign ...

Playing up its position as an independent ad serving shop, Eyeblaster on Monday went live with a new suite of campaign management tools. The new version of Eyeblaster's campaign management suite ...

LOS ANGELES, Feb. 26, 2025 (GLOBE NEWSWIRE) -- Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced the launch of ...

The best laid plans of mice and marketers often go astray. Dates change, costs go up, budgets go down and marketing plans continually alter. Meanwhile, everyone involved has to be kept up to speed. A ...

Google enhances Performance Max campaigns with AI-powered asset testing, video optimization, and improved campaign management tools for advertisers. Google adds AI testing tools to Performance Max ...

Tina Kelleher tells us about three advertising campaign management tools to use with Microsoft adCenter. While Kelleher only briefly describes the tools, clicking on the headline for each description ...

OpenAI is staffing up to expand ChatGPT's marketing reach and build on-platform marketing tools. A recent job listing shows the company is hiring a Growth Paid Marketing Platform Engineer to develop ...

Marketing campaign templates help you add structure and clarity to upcoming campaigns. They can also help ensure each campaign aligns with big-picture goals and contains a full plan on how to execute, ...

LOS ANGELES, Feb. 26, 2025 (GLOBE NEWSWIRE) -- Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced the launch of ...