Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

The "Augmented Reality Surgical Systems Market by Component, by Device Type, by Application, by End-user, and by Region" report has been added to ResearchAndMarkets.com's offering In a transformative ...

Augmented Reality (AR) is swiftly revolutionizing our interactions with the environment, transcending its previous association with the realm of science fiction to become a practical tool in numerous ...

Innovative organizations are finding ways to make augmented and virtual reality a more efficient, and even more practical, way to interact with technologies and tools, including letting people learn ...

LAS VEGAS- Marxent, a developer of virtual reality and augmented reality technology for enterprise retailers and manufacturers, is exhibiting and presenting at the 2016 NAHB International Builders ...

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...