The ever-changing landscape of collegiate sports has led to some changes for Southern Collegiate Athletic Conference baseball ...

On Monday, the league formerly known as the American Athletic Conference rebranded itself as The American Conference, launching a modernization of its brand identity that marks a new era for the ...

The American Athletic Conference has announced a major rebrand that includes a new mascot. On Monday, the American Athletic Conference announced that its name has been formally changed to the ...

The American Athletic Conference (AAC) is changing its name to "American Conference," or simply "American," as part of a rebranding effort. On Monday morning, several reports emerged that the league ...

The Big Ten may lack for public cheerleaders at the conference exec level, but its programs are letting the results do the talking.

The American Athletic Conference is no more. In a rebranding move, the league officially announced it will now be known simply as the American Conference -- or, more casually, the American. It also ...

DENVER — The University of Denver (DU) announced on Friday it will join the West Coast Conference beginning July 1, 2026, marking a shift that the university said aligns it with a group of ...

The UNLV director of athletics, Erick Harper, speaks about the upcoming conference realignment.