The development of a new, next-generation advertising management software platform designed to provide broadcasters with the ability to effectively exploit the potential of the new monetization ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Ad management software provider WebVisible announced yesterday that it ...

Buddy Media has acquired London-based Brighter Option, a maker of social ad management software. Terms of the deal were not released. The acquisition will enable Buddy Media to “combine social ...

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. More than ever, out-of-home media companies need to trim operating costs and protect their ...

Today, a social media marketing campaign is a crucial component of any content marketing strategy. Posting to several accounts multiple times a day, however, can be time-consuming. Smart social media ...